{"product_id":"lean-startup-how-constant-innovation-creates-radically-successful-businesses","title":"Lean Startup: How Constant Innovation Creates Radically Successful Businesses","description":"\u003cb\u003eTHE INTERNATIONAL BESTSELLING SENSATION\u003cbr\u003e \u003cbr\u003e '\u003ci\u003eThe Lean Startup\u003c\/i\u003e changes everything.' - \u003ci\u003eHarvard Business Review\u003c\/i\u003e\u003cbr\u003e \u003cbr\u003e ----------\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003e \u003cb\u003eMost new businesses fail. But most of those failures are preventable.\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003e \u003ci\u003eThe Lean Startup\u003c\/i\u003e is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.\u003cbr\u003e \u003cbr\u003e Essential reading for any ambitious entrepreneur, \u003ci\u003eThe Lean Startup\u003c\/i\u003e will teach you to identify what your customers really want. You'll learn how to test your vision continuously, adapting and adjusting before it's too late.\u003cbr\u003e \u003cbr\u003e With over a million copies sold across the globe, now is your time to think Lean.","brand":"Unity Books","offers":[{"title":"Default Title","offer_id":43582284529861,"sku":"","price":40.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0625\/6679\/3413\/files\/The_20Lean_20Startup.jpg?v=1716590046","url":"https:\/\/unitybooks.myshopify.com\/products\/lean-startup-how-constant-innovation-creates-radically-successful-businesses","provider":"Unity Books","version":"1.0","type":"link"}