{"product_id":"price-is-wrong-why-capitalism-wont-save-the-planet-1","title":"Price Is Wrong : Why Capitalism Won't Save the Planet","description":"\u003cb\u003e\"Standard theories of the causes of climate breakdown will not survive this book. Readers will be all the wiser.\"\u003cbr\u003e --Andreas Malm, author of \u003ci\u003eHow to Blow Up a Pipeline\u003c\/i\u003e\u003cbr\u003e \u003cbr\u003e Why the market will never solve the climate crisis\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003e What if our understanding of capitalism and climate is back to front? What if the problem is not that transitioning to renewables is too expensive, but that saving the planet is not sufficiently profitable?\u003cbr\u003e \u003cbr\u003e This is Brett Christophers' claim. The global economy is moving too slowly toward sustainability because the return on green investment is too low.\u003cbr\u003e \u003cbr\u003e Today's consensus is that the key to curbing climate change is to produce green electricity and electrify everything possible. The main economic barrier in that project has seemingly been removed. But while prices of solar and wind power have tumbled, the golden era of renewables has yet to materialize.\u003cbr\u003e \u003cbr\u003e The problem is that investment is driven by profit, not price, and operating solar and wind farms remains a marginal business, dependent everywhere on the state's financial support.\u003cbr\u003e \u003cbr\u003e We cannot expect markets and the private sector to solve the climate crisis while the profits that are their lifeblood remain unappetizing. But there is an alternative to providing surrogate green profits through subsidies: to take energy out of the private sector's hands.\u003cbr\u003e \u003cbr\u003e An essential intervention, \u003ci\u003eThe Price Is Wrong\u003c\/i\u003e is as politically far-reaching as it is factually illuminating.","brand":"Unity Books","offers":[{"title":"Price Is Wrong : Why Capitalism Won't Save the Planet","offer_id":44751843721413,"sku":null,"price":29.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0625\/6679\/3413\/files\/978-1-80429-231-0.jpg?v=1748308874","url":"https:\/\/unitybooks.myshopify.com\/products\/price-is-wrong-why-capitalism-wont-save-the-planet-1","provider":"Unity Books","version":"1.0","type":"link"}